School of Nova Media

BBA in Digital Marketing and Communications

About the School

The School of Nova Media (SNM) prepares the next generation of marketers, brand builders, designers and producers for the rapidly evolving digital media and communications industry. SNM sits at the intersection of strategy and craft, culture and commerce — building graduates who can both think and make.

SNM offers the BBA in Digital Marketing and Communications, a three-year, 120-credit program delivered through the SIU Work-Study Dual Model in partnership with Industry (advertising agencies, brand teams, production houses and digital media companies).

The Program at a Glance

Attribute Detail
Degree BBA in Digital Marketing and Communications
School School of Nova Media
Duration 3 years (flexible as per NEP 2020)
Credits 120
Specialisations Digital Marketing & Brand Management; Design & Production
Industry Placement 20+ months of Internship with Industry Partners
Curriculum Framework 12-quarter Model
Intake 60 students
Tuition Fee ₹2,40,000 per year
Eligibility 0+2 / Higher Secondary from any stream, minimum 50%

The Three-Year Journey

Study

Work

Y1 Q1–Q4

Study

12 wks

Study

12 wks

Study

12 wks

Study

12 wks

Y2 Q5–Q8

Intern

12 wks

Intern

12 wks

Intern

12 wks

Intern

12 wks

Y3 Q9–Q12

Study

12 wks

Intern

12 wks

Intern

12 wks

Intern

12 wks

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